The Insight PlaybookOne-time pricing. No subscriptions.
Choose the level that fits where you are today. Every tier builds on the one before it, and you own what you build.
Three ways to start.
Choose the level that fits where you are today. Every tier builds on the one before it.
The Guide
$197
One-time purchase
The complete framework for designing and building your practice operating system.
- Playbook design framework
- Recommended chapter structure
- Database design templates
- Migration guide
- Claude AI design partner prompt
Most Popular
Guide + Template
$497
One-time purchase
Everything in The Guide, plus a ready-to-use Notion workspace you duplicate and start filling in today.
- Everything in The Guide
- Duplicatable Notion template
- Pre-built hub page with chapters
- 4 databases (procedures, emails, maintenance, completion)
- Placeholder content in every section
Limited: 1 per week
The Full Package
$2,500
One-time purchase
Everything in Guide + Template, plus a 90-minute Playbook Strategy Session with Shea Sanche and Ryan Butler. Practice-specific. Recorded.
- Everything in Guide + Template
- 90-minute Playbook Strategy Session
- Shea (practice design) + Ryan (technical build)
- Practice-specific playbook architecture
- Executive summary and implementation notes
Not sure which plan is right for you?Start with The Guide, or apply for The Full Package and we will design your playbook with you in a strategy session.
Ask a questionWhat is included
| Feature | The Guide | Guide + Template | Full Package |
|---|---|---|---|
| Playbook design framework and chapter structure | ✓ | ✓ | ✓ |
| Database design templates | ✓ | ✓ | ✓ |
| Claude AI design partner prompt | ✓ | ✓ | ✓ |
| Duplicatable Notion workspace | ✗ | ✓ | ✓ |
| Pre-built databases (4) | ✗ | ✓ | ✓ |
| 90-minute Playbook Strategy Session (Shea + Ryan) | ✗ | ✗ | ✓ |
| Executive summary and implementation notes | ✗ | ✗ | ✓ |